Features

Speed, Accuracy & Simplicity
Engineered for Roofers.

Every feature exists for one reason: to get a professional, client-ready proposal into your hands faster than any other tool.

Measurement Engine

Satellite-Powered Precision

Leverages high-resolution satellite imagery to calculate roof area, pitch, ridge lengths, hip lengths, valley lengths, and waste factors — all in seconds.

  • Accuracy within 2–5% of manual measurements
  • Full pitch detection from 2/12 to 12/12+
  • Automatic waste factor based on complexity
  • Detailed roof diagram in every PDF
satellite-view.rufer.app
Satellite view
31.6 sq
Pitch: 7/12
1,447 sqft
Ridge
48.2'
Valley
32.1'
Hip
24.8'
Eave
67.4'
Material & Labor Breakdown
Architectural Shingles
31.6 squares × $95/sq
$3,002
Underlayment + Ice & Water
Full coverage
$890
Flashing & Drip Edge
Aluminum
$420
Labor (4-man crew)
2-day estimate
$8,400
Tear-off & Disposal
2 layers
$1,488
Total$14,200
Pricing Engine

Instant Material & Labor Pricing

Automatically prices materials based on your supplier's rates and calculates labor. Your proposals aren't just fast — they're accurate and profitable.

  • Custom material catalog with your actual pricing
  • Configurable labor rates by crew size
  • Automatic markup & margin calculation
  • Good/Better/Best tiers to upsell
Proposal Output

Fully Branded & Professional PDFs

Your logo, your colors, your terms. Create proposals that look like they came from a top-tier agency.

  • Upload logo & set brand colors once
  • Multiple template designs
  • Roof diagram, materials, warranty, scope
  • One-click share via email, SMS, or download
Summit Exteriors
Licensed & Insured
PROPOSAL #
RU-2025-0847
Roof Replacement
1234 Oak Street, Dallas, TX 75201
Roof Diagram
ItemAmount
Architectural Shingles$3,002
Underlayment$890
Flashing$420
Labor$8,400
Tear-off$1,488
Total$14,200
Accept
Changes

Everything You Need. Nothing You Don't.

We stripped away the bloat and kept only what helps you close jobs faster.

No Software to Install

Access from any browser. Data stored securely in the cloud.

Mobile-First Design

Quote jobs from the driveway. Works on phones, tablets, desktops.

Pay-As-You-Go

Only pay for proposals you generate. Scale up during storm season.

Proposal History

Every proposal saved and searchable. Resend or duplicate for similar properties.

One-Click Sharing

Send via email, text, or shareable link. Track when homeowners view them.

AI Assistant Add-on

24/7 call answering, appointment booking, instant estimates. Learn more →

Ready to See These Features in Action?

Your first proposal is on us. No credit card, no signup friction.

Try Rufer Free